Mastering The Art of Gifting: The Gift of Presence

Mastering The Art of Gifting: The Gift of Presence

Jordan Parrish

This holiday season, take the time to slow down and be present with your loved ones. We know it can be a stressful time of year for a multitude of reasons, so allow yourself to stay grounded and be present. Cherish time with friends and family and take time to find your personal peace this time of year.

It’s so easy to get lost in the urgency of the holiday season. From shopping for gifts and hoping to get the best discounted deals, to planning festive dinners and coordinating travel dates with family members- it’s easy to become overwhelmed. Being a home fragrance brand, we are often focused on the time spent enjoying your space. A key to fully doing so is allowing yourself the time to ground yourself. Whether your self-care routine includes lighting a candle, taking a bath, reading a book, or going for a walk - it’s important to prioritize yourself during these long days. The more centered you are on a personal level, the more you will be able to connect and be present with your family and friends.


 We are all too familiar with how our phones have become the central point of everyone’s focus. While technology is constantly keeping us connected and in the loop with current events, it’s incredibly important to continue having a sense of awareness that allows us to disconnect from our phones and laptops, and connect with those around us. A digital detox could be the key to getting rejuvenating rest this holiday. That may mean engaging in a conversation with a family member, writing down a recipe on a piece of paper rather than reading it off of your phone as you cook (because let’s be honest - how many times do you click out of the recipe when you get a text or call..we all do it!), or maybe it’s listening to holiday music and taking the time to actually listen to the lyrics and realize they’re wildly outdated and entirely inappropriate- whatever it may be! I can assure you that being present and grounded with yourself and your loved ones is a gift in and of itself.

Scent is the number one sense that remains tied to memories. At Apotheke, we stand behind creating top quality fragrance that will help elevate the small everyday moments into long-lasting memories. Whether you are celebrating solo, with family, friends, colleagues, neighbors- we hope that you find yourself centered with peace and joy, and that you are able to be intentional and present during the holidays. So light a candle, turn on your favorite holiday tunes, and give yourself and your loved ones the gift of presence.



Leave a comment