FRAGRANCE FAMILIES

Shopping for fragrance can be an overwhelming process. With a wide array of different scent profiles there are truly infinite combinations that can be found when looking for new fragrance. Fragrance families are composed of groups of scents that share distinctive olfactory characteristics. Knowing what fragrance families one’s preferences lie in can make the task of finding a new scents much easier.

Amber

Think: warm, cozy, and sensual...

Amber indulges the scent-ses with a soft spiciness and golden haze through notes of sweet labdanum, rich benzoin, aromatic incense, and comforting musk. Ambers add an air of complex sophistication to a fragrance and act as a base upon which a scent can grow and bloom.

Aromatic

Think: fresh, herbal, bright, and wild...

Aromatic ingredients provide an earthy effervescence often associated with traditionally masculine scents. Aromatic notes like lavender, pine, sage, and eucalyptus add depth and dimension, bolstering expressions of citrus,herbaceousness, green, and bold florals in a unique and complex manner.

Citrus

Think: zesty, sparkling, and effervescent…

Citrus notes provide a sparkling, natural freshness and occasional zesty juiciness to the fragrances in which they play. Citrus notes shimmer off the top of any scent - first to your nose, and act as an opening into the fragrance to come. Common citrus ingredients include tart grapefruit, bold lemon, zesty bergamot, and sweet orange.

Floral

Think: iconic, traditionally feminine, powdery, and subtly sweet…

floral fragrances are iconic in perfumery and known as nature's natural perfume. Floral ingredients range in expression from sweet, powdery, and delicate to bold, creamy, and sparkling all as diverse as the colors, textures, and environments in which they grow. Floral notes like rose, jasmine, orange blossom, and iris add depth, beauty, and versatility to any fragrance in which they are incorporated.

Fruity

Think: sweet, juicy, nostalgic, dewy and bold…

Fruity fragrances lend a sweet, juicy, brightness to the scent palette. From tart to sweet, red to green, and everything in between, fruity fragrance ingredients provide mass appeal, playful nuances, and nostalgic accents through notes like apple, berries, melon, and fig. A heavenly medley of fruits, these notes can boost appeal through playful, lush, and transportive accents.

Green

Think: verdant, herbal, fresh, nature…

Green fragrances are fresh, natural, and verdant to the core. Green notes like refreshing mint, garden-fresh basil and tarragon, and true-to-nature tomato leaf add a natural freshness that is both instantly recognizable and often addictive in its familiarity.

Woody

Think: towering trees, piles of firewood, sun-soaked driftwood, and the rooted strength of nature…

Woody notes like cedarwood, vetiver, sandalwood, and oud add calm reassurance to any fragrance. The best part? They can transport you to a walk through the woods without ever leaving home!