Apotheke Manifesto

We believe that home should be a place of comfort, love, and beauty. We believe that everywhere you look there is beauty and in the small moments is where our memories live. We believe fragrance is a link to the past, present, and future and that memories live somewhere in between. We believe that building great things come with small and hard steps. We believe there are always beautiful stories to tell and authenticity is the thing that keeps them alive.

We believe that life is hard and nothing is ever perfect but perspective is what can change a cloudy day to a peaceful one. We believe in friendship and community and that it should never be taken for granted because good friends and our community are what make our life worth living. We believe that creativity matters and keeping your mind open leads to appreciation and new adventures. And for all the believe in, we believe life is precious and should be cherished and celebrated and there is nothing better than building memories that are beautiful we well lived.

OUR STORY

Inspired by life’s simple moments, APOTHEKE believes that scent can transform a house into a home, elevate every mood, and help keep memories alive.

What began in 2011 as a personal exploration of scent formulation and soapmaking in the Brooklyn, New York, kitchen of founder Chrissy Fichtl, has grown into a widely recognized and beloved luxury lifestyle fragrance brand. True to its Brooklyn roots and contemporary ethos, APOTHEKE believes that simplicity is the ultimate expression of luxury.

Appreciate and celebrate life’s simplest yet most special moments everyday with APOTHEKE’s ever-expanding collection of home and personal fragrances and products.

APOTHEKE is committed to giving back. Over the years, APOTHEKE has donated thousands of pounds of soap to the Bowery Mission in New York, and have partnered with Autism Tomorrow, Your Mom Cares, Red Hook Art Project, and Cora Dance.

I never imagined I'd launch a company from my kitchen. But when my passion for scent designa nd soap maling evolved into something much bigger, APOTHEKE was born. I learned everything I could about the craft, sourced essential oils directly from local farms, and began to make unique new fragrances and products - all by hand.

Finally, in 2012, we opened our own factory in Brooklyn, New York. We may have grown but our vision hasn't changed. Our candles are still handmade and each of our fragrances are thoughtfully blended to inspire and elevate the everyday.

Warm Wishes,

OUR COMMITMENT

Sustainable Sourcing

When you see the above icon that means the fragrance ingredients are measured against four goals for sustainability: Improve working conditions in their factory or farm, promote sustainable agricultural, reduce environmental footprints, and improve the lives of the communities where they are sourced.

Natural Ingredients

If you see the above icon that means that there are ingredients in the fragrance that are all-natural essential oils.

Upcycling

If you see the above icon this means there are ingredients that were able crafted with maximum respect for nature. Where some may consider certain raw materials "useless" we have found ways to turn them into unique scents that delight and inspire. This can be seen in many ways including alternate ways of sourcing, green chemistry, or reducing energy consumption.

Moodlifting

Fragrances have a unique power to make us feel better – from an invigorating body wash that wakes us up, to a scented candle that winds us down. This innovation takes into account a focus on wellbeing. Highlighting the power fragrances has to evoke positive moods. Scientifically tested and researched.

Orpur Fragrances

It means ‘pure gold’ in French, and this exceptional collection of natural materials is just as beautiful and sought after as the precious metal. Orpur® qualities are individually selected and rigorously reviewed. Crops are re-evaluated season after season to ensure consistency and unparalleled quality. Responsible sourcing, traceability and sustainability are key to this collection of ingredients.

Improve Wellbeing

Bringing meaningful fragrance to counterbalance negative stresses. Strategically tested by over 2,000 consumers, these fragrances enhanced the user’s overall state of being and were reported to increase optimism.

Delightful

Welcome to fragrances in 3D, with new depths of sensorial experience. Using the combined knowledge of our expert flavourists and perfumers, we have explored the factors that make flavours so deliciously satisfying, and harnessed these to make our fragrances more intense and irresistible than ever before.